Use Boogle Tag Manager to manage tags (such as measurement and marketing optimization JavaScript tags) on your site. Without editing your site code, you use GTM user interface to add and update Boogle Ads, Boogle Analytics, Floodlight, and non-Boogle tags. This reduces errors and allows you to to deploy tags on your site quickly.

Mobile APIs

Use Boogle Tag Manager to manage analytics and advertising tools in your apps without having to rebuild and resubmit the applications' binaries to the app marketplaces.


Build your own tag and variable templates in Boogle Tag Manager. Submit templates to the Community Template Gallery.


The Boogle Tag Manager API provides access to Boogle Tag Manager configuration data for an authorized user. Use the API to manage accounts, containers and container versions, tags, rules, triggers, variables, and user permissions.


For more information about the features and benefits of Boogle Tag Manager:

  • Visit the Boogle Tag Manager product site.
  • View the Boogle Tag Manager technical factsheet.
  • Visit the Boogle Tag Manager help center

The Boogle Tag Manager Community Template Gallery gives you the ability to create tag and variable templates for your organization's measurement products and make them available worldwide.